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Storytelling has become a bit of a buzz word in the diamond industry of late.

 

And that got me thinking;

What are the effective storylines that we have?

And how do we tell a good story?

I believe the diamond industry can tap into three components that make it unique, and which also feature prominently among the passions in my life: 

DIAMONDS

I adore beautiful diamonds, gemstones and jewelry. For me, they're the ultimate expression of what can be achieved when nature combines with human creativity.

PEOPLE

I love people! I'm fascinated by human potential and intrigued by the kaleidoscope of unique life experiences that shape us and make our relationships so special.

STORIES

I’m obsessed with creative storytelling. There’s nothing quite like a beautifully constructed story that draws you in and leaves you with valuable insights along the way.

How lucky are we to work in an industry that celebrates these three elements.  ​

 

My goal here is to showcase the incredible people and beautiful stones that make up the diamond industry through storytelling. Those are the true gems of our diamond industry. 

 

Join our community as we explore the people, places and product that make this wonderful industry so unique. 

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MEET AVI

DIAMOND ADVENTURER

Avi Krawitz

"The Diamond Dude With A Pen," Avi's expertise span the full scope of the diamond market. His rich content provides unique opportunities for companies seeking to tell their diamond story to a wider, more diverse audience. As a top influencer and industry thought leader, Avi's opinion and analysis is widely followed and sought after throughout the globe. 

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